# ECHO Point

**Echo Points** are the foundation of the reputation system on Echo Market. They track a creator’s consistent contribution across campaigns, and over time, they unlock new opportunities, access, and rewards within the ecosystem.

## What are Echo Points?

Echo Points are onchain, non-transferable points earned by creators when they participate in campaigns on Echo Market. They are tied to each creator’s wallet and profile, and reflect long-term performance, not just one-off engagement.

## How Do Creators Earn Echo Points?

Creators earn Echo Points **equal to the effective score of each accepted post.**

* Every campaign submission is scored based on content quality, relevance, and engagement.
* Once accepted, the final score (your *effective score*) is added to your Echo Points total.
* The more aligned and impactful your content is, the more points you earn.

> Example: If your content receives an effective score of 2000, you earn 2000 Echo Points.

## Why Echo Points Matter

Echo Points are more than just vanity metrics. They are:

* **Proof of Reputation**\
  Your history as a high-signal content creator is publicly verifiable and composable onchain.
* **Access Control**\
  Future gated campaigns, early feature access, and protocol-level perks may require a minimum Echo Points threshold.
* **Creator Ranking**\
  Echo Points help surface credible and consistent creators across categories—giving you better visibility to brands and protocols.
* **Reward Multipliers**\
  Creators with higher Echo Points may receive bonuses, increased rewards, or special roles in the Echo ecosystem.

## &#x20;What They’re Not

* Echo Points are **not transferable** or tradeable—they’re tied to your wallet’s content history.
* They do **not replace campaign payouts**—they’re a **layer on top** that tracks long-term contribution.
